At Formula 1 race weekend in Austin, it was high stakes, fierce competition, and a room full of people who know what it takes to win.

Elevation Live: Austin brought together leaders from IBM, GM Defense, Formula E, NODA, Nominal, the U.S. Army, investors, and community leaders to explore a powerful idea: The technologies, talent, and partnerships that create an edge on the racetrack are reshaping competitive advantage across industries, economies, and national security.

From AI and real-time decision-making to advanced engineering and human performance, the race to outperform, outthink, and outpace the competition extends far beyond motorsport. That's the world Elevation brings together.